Management of the Sesame Lane Annual Family Fair, which attracted in excess of 2,000 attendees each year. My responsibilities included organising entertainment, market stalls, local radio station broadcasting , activities, volunteer staff, marketing and promotions.
CBEC Melbourne Cup Function
Organising and managing a Melbourne Cup Function for 200 people on the lawns of the Centenary Lakes Function Centre in Caboolture, bringing together four local groups: Business Professional Women – Caboolture; Commerce Caboolture; 101.5 FM Community Radio and the Caboolture Business Enterprise Centre. This included a Fashion Parade, Sweeps, a live band, raffles, and a three course meal.
Sesame Lane Child Care Blog
Conception, development, implementation and writing of the Sesame Lane Child Care blog.
Radio Advertising
Implementation and creation of radio advertising on B105, including copy and cross media advertising on social media and web.
Newsletters
Implementation, creation and copywriting for the suite of Sesame Lane Child Care Newsletters, including the quarterly Connections and the monthly individual Centre Newsletters.
Sesame Lane Child Care Facebook Page
Creation, implementation, scheduling and management of the Sesame Lane Facebook page, including a Social Media Strategy and Social Media Policy. Sesame Lane had 40 followers when I took over management of the Facebook page, I increased their followers to over 2,500 in just two years.
